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Archive for the ‘Apparel’ Category
Posted: Tuesday, February 9, 2010 in Apparel, Volusion Site Design, Web Design
 Brand Labs is happy to announce the launch of Dose of Inspiration! More than just an apparel store, d.o.i (as their friends call them) has a mission. From their “about us” page:
At Dose of Inspiration our objective is to evoke confidence, encourage creativity and inspire individuals to follow their dreams! With our collection of hip, wearable art and accessories, we are on a mission to spread inspiration across the globe!
They go on to quote a first century Greek philosopher, a Scottish mountaineer and the sixth president of the United States. It’s fair to say they may be the most intellectual purveyors of pink t-shirts in the history of Volusion.
Welcome to the Brand Labs family, d.o.i!
 As we continue to unearth some previously hidden treasures, it seemed appropriate to begin today with National Geographic UK. Of course, as a long-standing institution in both publishing and world exploration, they require no introduction, so we’ll just leave it at famous client name-dropping.
With the wedding season fast approaching, could there be a more fitting introduction than Ella Park Bridal? With a brick & mortar store in Newburgh, IN, Ella Park not only uses their site to sell online, but to schedule appointments for their real world salon and to gather information from brides-to-be in order to make their on-site visits more fruitful. It’s an excellent integration of the real and the virtual.
Grounded is dedicated to modern living and the home furnishings and gifts that go along with a contemporary lifestyle. Their site is clean and airy and makes us want to make a nice cup of green tea, listen to NPR and talk about post-modernist French cinema.
Posted: Thursday, January 7, 2010 in Apparel, Sporting Goods
 As of mere moments ago, MMA Warehouse’s new Volusion site has gone live.
For the uninitiated, MMA is short for “Mixed Martial Arts”. It’s currently the fastest growing sport in the world and MMA Warehouse is one of its leading proponents (and most prominent retailers). If you like wearing amazingly ornate t-shirts while watching a couple of guys beat the living hell out of each other, then you may want to head over there to get some supplies.
Welcome to the Brand Labs family, MMA Warehouse!
Posted: Tuesday, December 8, 2009 in Apparel, Brand Labs, Volusion Site Design
 Just in time for the season of love and cheer, Carnal DaMMAge has launched their new Volusion site.
Selling apparel from all of the biggest MMA apparel brands, Carnal DaMMAage is poised to beat the crap out of any site that stands in the way of their absolute domination of the world of MMA retailing.
As a side note, we must say that our favorite part of the brand is their mascot… because sharks aren’t scary enough already, theirs is prepared to beat you to a pulp before devouring you in what is sure to be a fairly gory affair. We have never been more intimidated by a cartoon character (except for Papa Smurf when he’s really pissed.)
Posted: Thursday, December 3, 2009 in Apparel, Volusion Site Design
 If you need overalls and you love America, then you’ll be thrilled about this: we’ve recently completed and launched an all-new Volusion site for American Workwear. The site is so effective that it almost makes us cave-dwelling, computer dorks want to slap on a Carhartt jacket and go out into the real world and start digging ditches… almost. Then we suddenly remember how much easier it is to do it virtually in Farmville and we stay right where we are.
Brand Labs proudly salutes the American workers (the real ones) and American Workwear!
Posted: Wednesday, November 25, 2009 in Apparel, Volusion Site Design
 Isaora is an absolutely stunning brand of snowboard-inspired clothing and Brand Labs is proud to have launched their Volusion site.
Following their established trade dress, we created and implemented an eCommerce site and a brochure site (both running on Volusion) allowing for a seamless shopping experience. The inescapable shopping cart template is there, but it is well-concealed in the minimalistic, monochromatic aesthetic.
For those who decry the templated nature of Volusion (or shopping platforms in general) we present Isaora which stands testament to the fact that good design conquers all.
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