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	<title>Brand Labs Blog &#187; Custom Development</title>
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	<link>http://blog.brandlabs.us</link>
	<description>Volusion Design, Marketing and Development</description>
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		<title>Volusion Store Locator Made Easy</title>
		<link>http://blog.brandlabs.us/volusion/apps-plugins/volusion-store-locator-made-easy</link>
		<comments>http://blog.brandlabs.us/volusion/apps-plugins/volusion-store-locator-made-easy#comments</comments>
		<pubDate>Fri, 25 Jun 2010 15:03:22 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Apps and Plugins]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Volusion Apps and Plugins]]></category>
		<category><![CDATA[Brand Labs]]></category>
		<category><![CDATA[Custom Development]]></category>
		<category><![CDATA[Plugins]]></category>
		<category><![CDATA[Tips and Tricks]]></category>
		<category><![CDATA[Volusion]]></category>

		<guid isPermaLink="false">http://blog.brandlabs.us/?p=1571</guid>
		<description><![CDATA[Do you have brick and mortar stores in addition to your Volusion store?  Are you a manufacturer (with a Volusion site) who&#8217;d like to tell your customers where to find your products in the real world?  Do you have no practical use for an interactive map, but you really, really want one anyway?  Well guess [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.brandlabs.us/wp-content/uploads/2010/06/Bulletproof-Diesel-Volusion-Store-Locator.jpg"><img class="alignleft size-full wp-image-1570" title="Bulletproof-Diesel-Volusion-Store-Locator" src="http://blog.brandlabs.us/wp-content/uploads/2010/06/Bulletproof-Diesel-Volusion-Store-Locator.jpg" alt="" width="450" height="364" /></a>Do you have brick and mortar stores in addition to your Volusion store?  Are you a manufacturer (with a Volusion site) who&#8217;d like to tell your customers where to find your products in the real world?  Do you have no practical use for an interactive map, but you really, really want one anyway?  Well guess what, buttercup&#8230; we&#8217;re prepared to hook you up!</p>
<p>We&#8217;ve been doing store locators for clients for some time, but every once in a while we feel compelled to remind you of the many, many ways we can alter your Volusion store to suit your particular needs.  In this latest case, BulletProofDiesel.com came to us with an existing Volusion store, but no good way to tell their online clients where they could have their products installed locally.  That&#8217;s where our <a href="http://locator.bulletproofdiesel.com/locator/" target="_blank">Volusion store locator </a>implementation came in.  Now, anyone browsing their online store will be easily able to pinpoint a local vendor, helping to seal the conversion and creating a brand new satisfied customer.  It&#8217;s just that easy.</p>
<p><a href="http://www.brandlabs.us/Contact-Us-s/120.htm" target="_blank">Contact us</a> if you&#8217;re interested in a store locator for your Volusion site!  We&#8217;ll be happy to help.</p>
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		<title>Brand Labs Integrates iShop USA Into Sorella Jewelry Volusion Store</title>
		<link>http://blog.brandlabs.us/custom-development/brand-labs-integrates-ishop-usa-into-sorella-jewelry-volusion-store</link>
		<comments>http://blog.brandlabs.us/custom-development/brand-labs-integrates-ishop-usa-into-sorella-jewelry-volusion-store#comments</comments>
		<pubDate>Fri, 11 Jun 2010 15:04:34 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Custom Development]]></category>
		<category><![CDATA[Brand Labs]]></category>
		<category><![CDATA[Jewelry]]></category>
		<category><![CDATA[Volusion]]></category>

		<guid isPermaLink="false">http://blog.brandlabs.us/?p=1497</guid>
		<description><![CDATA[This blog tends to talk quite a little bit about website design, simply because we like putting up pictures (pictures are pretty) and some of our other services are difficult or impossible to show visually.  Well, that&#8217;s not going to stop us today&#8230;
We recently completed an iShop USA integration for Sorella Jewelry&#8217;s Volusion store (shown [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.brandlabs.us/wp-content/uploads/2010/06/iShop-USA-Volusion-Integration.jpg"><img class="alignleft size-full wp-image-1499" title="iShop-USA-Volusion-Integration" src="http://blog.brandlabs.us/wp-content/uploads/2010/06/iShop-USA-Volusion-Integration.jpg" alt="" width="450" height="364" /></a>This blog tends to talk quite a little bit about website design, simply because we like putting up pictures (pictures are <em>pretty</em>) and some of our other services are difficult or impossible to show visually.  Well, that&#8217;s not going to stop us today&#8230;</p>
<p>We recently completed an <a href="http://www.ishop-america.com/" target="_blank">iShop USA</a> integration for <a href="http://www.sorellajewelry.com/" target="_blank">Sorella Jewelry&#8217;s Volusion store</a> (shown in the lower right corner of the screenshot).  For those who don&#8217;t know, iShop USA is a remarkable service that allows any retailer to sell their products worldwide without having to concern themselves with all of the pesky details involved in such a transaction: customs paperwork, international shipping and returns, currency conversion&#8230; all part of the integration.  It&#8217;s like a dream for online retailers, allowing you access to potential customers all over the world, with one little hitch – it doesn&#8217;t integrate natively with Volusion.  We can fix that.</p>
<p>With our integration, your international clients will have a nearly seamless shopping experience and you won&#8217;t have to learn a thing about exporting, currency exchange or international shipping.  With one move you can expand your potential client base from 300 million to 6 and a half <em>billion</em>.  That&#8217;s <em>billion</em> with a &#8220;<em>b</em>&#8220;.  So, if you&#8217;re interested in having about a gazillion more customers, it&#8217;s something to consider and we can help.</p>
<p>Also, it pays to remember that we can do pretty much anything you&#8217;d like to do with your Volusion store. <a href="http://www.brandlabs.us/Contact-Us-s/120.htm" target="_blank"> Just ask&#8230;</a></p>
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		<slash:comments>1</slash:comments>
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		<title>Dealer Direct Parts Comes to Volusion With Something Extra</title>
		<link>http://blog.brandlabs.us/volusion/apps-plugins/dealer-direct-parts-comes-to-volusion-with-something-extra</link>
		<comments>http://blog.brandlabs.us/volusion/apps-plugins/dealer-direct-parts-comes-to-volusion-with-something-extra#comments</comments>
		<pubDate>Tue, 16 Mar 2010 18:21:25 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Apps and Plugins]]></category>
		<category><![CDATA[Auto]]></category>
		<category><![CDATA[Custom Development]]></category>
		<category><![CDATA[Volusion Apps and Plugins]]></category>
		<category><![CDATA[Volusion Site Design]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Site Launch]]></category>
		<category><![CDATA[Volusion]]></category>

		<guid isPermaLink="false">http://blog.brandlabs.us/?p=1154</guid>
		<description><![CDATA[We recently had the pleasure of launching Dealer Direct Parts&#8216; brand new Volusion store!  This was a big one and we&#8217;ll tell you why&#8230;
In addition to designing the site and the logo, we created and developed a unique search refinement tool, specific to Dealer Direct&#8217;s business model.  You see, they&#8217;re a network of dealer-authorized parts [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.brandlabs.us/wp-content/uploads/2010/03/Volusion-Dealer-Direct.jpg"><img class="alignleft size-full wp-image-1155" title="Volusion-Dealer-Direct" src="http://blog.brandlabs.us/wp-content/uploads/2010/03/Volusion-Dealer-Direct.jpg" alt="" width="450" height="364" /></a>We recently had the pleasure of launching <a href="http://www.dealerdirectparts.com" target="_blank">Dealer Direct Parts</a>&#8216; brand new Volusion store!  This was a big one and we&#8217;ll tell you why&#8230;</p>
<p>In addition to designing the site and the logo, we created and developed a unique search refinement tool, specific to Dealer Direct&#8217;s business model.  You see, they&#8217;re a network of dealer-authorized parts dealers and as you can well imagine (with the huge number of different makes and models) it could be pretty damn challenging to search their site in the hope of finding a specific part for your car.  That&#8217;s where we came in.</p>
<p>Read about our solution after the jump&#8230;</p>
<p><span id="more-1154"></span><a href="http://blog.brandlabs.us/wp-content/uploads/2010/03/Volusion-Search-Refinement-Brand-Labs.jpg"><img class="alignleft size-full wp-image-1156" title="Volusion-Search-Refinement-Brand-Labs" src="http://blog.brandlabs.us/wp-content/uploads/2010/03/Volusion-Search-Refinement-Brand-Labs.jpg" alt="" width="450" height="183" /></a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>What you see here is our custom-built search refinement tool.  Placed at the top of the category header, it allows the customer to narrow the search by make, model and year.  That&#8217;s handy enough on its own, but <em>wait</em>&#8230; once you&#8217;ve made your choices, they&#8217;re reflected site-wide!  So let&#8217;s say you choose a 2004 Honda Accord.  Now, no matter where you go on the site, you&#8217;ll be shown nothing but parts and supplies for the 2004 Honda Accord&#8230; <em><strong>AND</strong></em> the category header changes to show you that fact&#8230; <em><strong>AND</strong></em>, should you leave the site, when you come back, the site remembers your choices and retains your search options, simplifying the browsing process and adding a welcome bit of speed to the conversion process.</p>
<p>Of course, there&#8217;s always the chance that the customer may want to switch cars, which is why there&#8217;s a prominent &#8220;Change Vehicle&#8221; button in the header.  We&#8217;re clever that way.</p>
<p>Now, <em>imagine</em> the possibilities of this tool.  Let&#8217;s say you&#8217;re an apparel dealer.  Your customer could narrow her search to women&#8217;s size 8 and see <em>nothing but</em> the choices actually available to <em>her</em>.  She won&#8217;t see <em>anything</em> she can&#8217;t buy.  Imagine being on a site and knowing that <em>everything</em> you see is available  in your size.  It would be like having your own, personalized store.  <em>Now</em> pretend that we never said &#8220;apparel&#8221; and instead, pretend we said, &lt;insert your product category here&gt;.  <strong><em>Now</em></strong> imagine the possibilities.</p>
<p>This is just another example of our mad Interweb skills.  We can do things for your Volusion store that you can&#8217;t even <em>imagine</em>.</p>
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		<title>Volusion, mCommerce and Brand Labs</title>
		<link>http://blog.brandlabs.us/volusion/volusion-mcommerce-and-brand-labs</link>
		<comments>http://blog.brandlabs.us/volusion/volusion-mcommerce-and-brand-labs#comments</comments>
		<pubDate>Fri, 12 Mar 2010 20:51:25 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Brand Labs]]></category>
		<category><![CDATA[Volusion]]></category>
		<category><![CDATA[Volusion Apps and Plugins]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Mac]]></category>
		<category><![CDATA[mCommerce]]></category>

		<guid isPermaLink="false">http://blog.brandlabs.us/?p=1142</guid>
		<description><![CDATA[So&#8230; this is awkward&#8230;
It seems that the folks at Volusion have once again introduced a tool for their platform that we&#8217;d already developed.  Now don&#8217;t get us wrong.  What&#8217;s good for Volusion is good for us, so we&#8217;re always thrilled at their continuing efforts to improve what is already the best shopping platform in the [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.brandlabs.us/wp-content/uploads/2010/03/iVoloo-Brand-Labs-Volusion.jpg"><img class="alignleft size-full wp-image-1143" title="iVoloo-Brand-Labs-Volusion" src="http://blog.brandlabs.us/wp-content/uploads/2010/03/iVoloo-Brand-Labs-Volusion.jpg" alt="" width="307" height="566" /></a>So&#8230; this is awkward&#8230;</p>
<p>It seems that the folks at Volusion have once <a href="http://blog.brandlabs.us/volusion/volusion-introduces-soft-add-to-cart" target="_blank">again</a> introduced <a href="http://www.volusion.com/mcommerce.asp" target="_blank">a tool for their platform that we&#8217;d already developed</a>.  Now don&#8217;t get us wrong.  What&#8217;s good for Volusion is good for us, so we&#8217;re always thrilled at their continuing efforts to improve what is already the best shopping platform in the marketplace.</p>
<p><em>But</em>&#8230;</p>
<p>We <em>do</em> feel compelled to point out one thing: we <em>totally</em> did it first.  Sure, we already mentioned that, but our ego compels us to say it again.  We introduced <a href="http://www.brandlabs.us/ivoloo-s/182.htm" target="_blank">iVoloo</a> (<em>our</em> iPhone-friendly Volusion store) two years ago and <a href="http://blog.brandlabs.us/volusion/apps-plugins/mobile-volusion-gets-a-boost-with-ivoloo-2-0" target="_blank">we updated it pretty dramatically just last month</a>.  All of this was completed independent of Volusion and as a direct result of needs expressed by our customers.  Now, in the big scheme of things, does being first really matter?</p>
<p>Well&#8230; <em>yes</em>.</p>
<p>While we don&#8217;t yet know all the details about Volusion&#8217;s mCommerce, one thing is sure: we did it first.  <em>First</em> is important because it means that we are capable of creating solutions before anyone else even has the opportunity to publicly recognize the need.  <em>First</em> is important because it means that we&#8217;re nimble and responsive.  <em>First</em> is important because every Volusion merchant who&#8217;s been using iVoloo, didn&#8217;t have to wait, nor will any new iVoloo customers have to wait for Volusion&#8217;s mCommerce beta to be complete.</p>
<p>This may sound like sour grapes (and that may be at least <em>a little bit</em> true), but, believe it or not, we have a great relationship with Volusion.  We <em>like</em> Volusion.  What&#8217;s important for us is that the Volusion community understand that we specialize in the development of custom solutions for all of their eCommerce (or <em>mCommerce</em>) needs.  We look beyond Volusion&#8217;s <em>limitations</em> to see its <em>possibilities</em>&#8230; then we turn those <em>possibilities</em> into <em>reality</em>.</p>
<p>We&#8217;ll <em>continue</em> to develop tools and applications to expand on Volusion&#8217;s (already expansive) capabilities.  <em>Heck</em>&#8230; we <em>just</em> introduced a more robust version of <a href="http://www.brandlabs.us/rapidcart-s/184.htm" target="_blank">RapidCart</a>, even though Volusion already has a soft-add-to-cart feature, just because we wanted to make a <em>better</em> one.  We fully expect that someday Volusion will somehow match RapidCart, but by then, we&#8217;ll have moved on to another need, a new goal, because that&#8217;s what we do.  We make the world a better place using every tool at our disposal, like Stephen Hawking or the A-Team.</p>
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		<slash:comments>7</slash:comments>
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		<title>Volusion Deluxe Soft-Add-To-Cart Released by Brand Labs</title>
		<link>http://blog.brandlabs.us/volusion/apps-plugins/volusion-deluxe-soft-add-to-cart-released-by-brand-labs</link>
		<comments>http://blog.brandlabs.us/volusion/apps-plugins/volusion-deluxe-soft-add-to-cart-released-by-brand-labs#comments</comments>
		<pubDate>Thu, 11 Mar 2010 21:03:44 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Apps and Plugins]]></category>
		<category><![CDATA[Brand Labs]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Volusion Apps and Plugins]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[Custom Development]]></category>
		<category><![CDATA[Volusion]]></category>

		<guid isPermaLink="false">http://blog.brandlabs.us/?p=1131</guid>
		<description><![CDATA[&#8230; okay.  We know that Volusion just added soft-add-to-cart to their Winter &#8216;09 release, but give us just a moment to tell you why we&#8217;re sure you&#8217;re going to want RapidCart 2.0 instead.
Where to begin?  &#8230; well, how about product options?  RapidCart can handle multiple options with images.  You like alternate product pics?  You&#8217;ve got [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.brandlabs.us/wp-content/uploads/2010/03/Volusion-Deluxe-Soft-Add-To-Cart.jpg"><img class="alignleft size-full wp-image-1132" title="Volusion-Deluxe-Soft-Add-To-Cart" src="http://blog.brandlabs.us/wp-content/uploads/2010/03/Volusion-Deluxe-Soft-Add-To-Cart.jpg" alt="" width="324" height="259" /></a>&#8230; <em>okay</em>.  We know that Volusion just added soft-add-to-cart to their Winter &#8216;09 release, but give us just a moment to tell you why we&#8217;re <em>sure</em> you&#8217;re going to want RapidCart 2.0 instead.</p>
<p>Where to begin?  &#8230; well, how about product options?  RapidCart can handle multiple options <em>with</em> images.  You like alternate product pics?  You&#8217;ve got &#8216;em.  You want to include all of your pricing info and product description copy?  Check.  But wait&#8230; there&#8217;s <em>more</em>!  How would you like your soft-add-to-cart pop-in window to be styled to match the look and feel of your site?  We&#8217;ve got you covered.  Custom design is <strong><em>included</em></strong> in the RapidCart 2.0 implementation.</p>
<p>Of course, for many people, the Volusion soft-add-to-cart will be just fine, but for those who want to take their site to the next level, there&#8217;s RapidCart 2.0: custom development quality with an out-of-the-box price. Learn more and <a href="http://www.brandlabs.us/Rapid-Cart-For-Volusion-Stores-s/184.htm" target="_blank">see RapidCart in action here</a>.</p>
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		<title>Carnal DaMMAge Is Ready To Smack The Crap Out Of Your iPhone</title>
		<link>http://blog.brandlabs.us/volusion/apps-plugins/carnal-dammage-is-ready-to-smack-the-crap-out-of-your-iphone</link>
		<comments>http://blog.brandlabs.us/volusion/apps-plugins/carnal-dammage-is-ready-to-smack-the-crap-out-of-your-iphone#comments</comments>
		<pubDate>Fri, 12 Feb 2010 21:00:37 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Apps and Plugins]]></category>
		<category><![CDATA[Custom Development]]></category>
		<category><![CDATA[Sporting Goods]]></category>
		<category><![CDATA[Volusion Site Design]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iVoloo]]></category>
		<category><![CDATA[mCommerce]]></category>
		<category><![CDATA[Site Launch]]></category>
		<category><![CDATA[Tips and Tricks]]></category>
		<category><![CDATA[Volusion]]></category>

		<guid isPermaLink="false">http://blog.brandlabs.us/?p=995</guid>
		<description><![CDATA[Carnal DaMMAge, one of the leading online retailers of MMA-related goods, took a big step forward today with the launch of their iPhone-friendly website.
Now, Carnal DaMMAge&#8217;s customers will be able to shop (and buy) on a mobile-optimized Volusion site, eliminating one more barrier between browsing and conversion.
You, too, can have an iPhone-friendly Volusion store for [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-994" title="Carnal-Dammage-iVoloo" src="http://blog.brandlabs.us/wp-content/uploads/2010/02/Carnal-Dammage-iVoloo.jpg" alt="Carnal-Dammage-iVoloo" width="450" height="367" /><a href="http://www.carnaldammage.com" target="_blank">Carnal DaMMAge</a>, one of the leading online retailers of MMA-related goods, took a big step forward today with the launch of their iPhone-friendly website.</p>
<p>Now, Carnal DaMMAge&#8217;s customers will be able to shop (and <strong><em>buy</em></strong>) on a mobile-optimized Volusion site, eliminating one more barrier between browsing and conversion.</p>
<p>You, too, can have an iPhone-friendly Volusion store for <em>less than a thousand dollars</em>!  (Okay&#8230; it&#8217;s $995, so not a <em>lot</em> less than a thousand&#8230; but still, it&#8217;s <em>less</em>.)</p>
<p>If you&#8217;d like to capture some of the ever-expanding mCommerce market (quickly and affordably) check out <a href="http://www.brandlabs.us/iVoloo-i-Phone-Friendly-Volusion-Stores-s/182.htm" target="_blank">iVoloo</a>.  On the other hand, if you&#8217;d like to beat the tar out of someone, but you&#8217;d like to be sure you&#8217;re properly outfitted first, check out Carnal DaMMAge.</p>
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		<title>Mobile Volusion Gets a Boost With iVoloo 2.0</title>
		<link>http://blog.brandlabs.us/volusion/apps-plugins/mobile-volusion-gets-a-boost-with-ivoloo-2-0</link>
		<comments>http://blog.brandlabs.us/volusion/apps-plugins/mobile-volusion-gets-a-boost-with-ivoloo-2-0#comments</comments>
		<pubDate>Thu, 04 Feb 2010 14:00:27 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Apps and Plugins]]></category>
		<category><![CDATA[Custom Development]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Volusion Apps and Plugins]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[Brand Labs]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iVoloo]]></category>
		<category><![CDATA[mCommerce]]></category>
		<category><![CDATA[Volusion]]></category>

		<guid isPermaLink="false">http://blog.brandlabs.us/?p=946</guid>
		<description><![CDATA[We loooove our iPhones.  We&#8217;re aware of the stereotypes.  We&#8217;ve heard the haters and the trolls.  We don&#8217;t care.  Our love is pure and magical and could never be diminished by the nattering nabobs of negativism (we so rarely get to quote Spiro Agnew).
The above-mentioned deep love was a big part of the reason that [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-947" title="iVoloo-Brand-Labs-Volusion" src="http://blog.brandlabs.us/wp-content/uploads/2010/02/iVoloo-Brand-Labs-Volusion.jpg" alt="iVoloo-Brand-Labs-Volusion" width="307" height="566" />We loooove our iPhones.  We&#8217;re aware of the stereotypes.  We&#8217;ve heard the haters and the trolls.  We don&#8217;t care.  Our love is pure and magical and could never be diminished by the nattering nabobs of negativism (we so rarely get to quote Spiro Agnew).</p>
<p>The above-mentioned deep love was a big part of the reason that we introduced <a href="http://www.brandlabs.us/ivoloo-s/182.htm" target="_blank">iVoloo &#8211; the first iPhone friendly Volusion store</a>, back in July of 2008.  Back in those days (it seems so long ago), iVoloo was a <em>novelty</em>.  We developed it for a client who sells iPhone accessories, then (drunk with iPhone affection) decided to offer it to the Volusion community at large.  In all honesty, back then, the need for iVoloo was debatable.  There were absolutely <em>excellent</em> reasons to have a mobile-friendly store, but it wasn&#8217;t a critical need.  Those times have changed.</p>
<p>Do you remember back when the internet was still in its infancy?  It wasn&#8217;t that uncommon to search for a huge brand name, only to find that they had no web presence<em> at all</em>.  You&#8217;d just shrug and grab the phone book (remember those?), look up the store and call them to get your questions answered.  However, as time went by, an insufficient web presence became harder and harder to tolerate until finally it seemed like a personal affront to go searching for a store online and come up empty.  We&#8217;ve now reached the point where even the humblest of mom &amp; pop operations are virtually <em>required</em> to have a website, lest they risk the wrath of their constantly-connected consumers.  That&#8217;s the future of mobile commerce.  You can go ahead and ignore it&#8230; for <em>now</em>.  You can ignore all of the research (<a href="http://www.marketingcharts.com/topics/behavioral-marketing/smartphone-owners-increase-handset-based-spending-11563/compete-smartphone-most-willing-spend-single-item-q3-2009jpg/" target="_blank">here</a>, <a href="http://www.internetretailer.com/dailyNews.asp?id=33080" target="_blank">here</a> and <a href="http://www.deloitte.com/view/en_US/us/Industries/Retail-Consumer-Business/press-release/b57f5303742e4210VgnVCM200000bb42f00aRCRD.htm" target="_blank">here</a>) that shows that consumers are quickly (<em>very</em> quickly) becoming comfortable with mCommerce.  You can frustrate your mobile customers by failing to offer them what they are rapidly coming to expect from their online experience.  You can put all of your eggs in your standard site and hope that your customers are tenacious enough to navigate your teeny-weeny little site in search of what they need.</p>
<p>&#8230; <strong><em>or</em></strong>, you could get ahead of the curve (and your competition) for <em>less than a thousand bucks</em>.  <a href="http://www.brandlabs.us/Contact-Us-s/120.htm" target="_blank">Give us a call</a>.  It&#8217;ll be easier than you can imagine.</p>
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		<title>As Seen on TV! Brand Labs Brings the Watanabe Pillow to Volusion</title>
		<link>http://blog.brandlabs.us/brand-labs/site-launch/health/as-seen-on-tv-brand-labs-brings-the-watanabe-pillow-to-volusion</link>
		<comments>http://blog.brandlabs.us/brand-labs/site-launch/health/as-seen-on-tv-brand-labs-brings-the-watanabe-pillow-to-volusion#comments</comments>
		<pubDate>Fri, 29 Jan 2010 19:45:52 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Custom Development]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[Home]]></category>
		<category><![CDATA[Volusion Site Design]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Site Launch]]></category>
		<category><![CDATA[Volusion]]></category>

		<guid isPermaLink="false">http://blog.brandlabs.us/?p=928</guid>
		<description><![CDATA[Are you tired of Volusion sites with lots of confusing pages?  Do you want to eliminate the tiresome clicking that stands between browsing and buying?  Is it a backbreaking chore just to get from your home page to the checkout?  Well your worries are over!  Introducing the ONE-PAGE VOLUSION SITE!  As seen on WTPillow.com!
Not only [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-930" title="Watanabe-Pillow-Volusion" src="http://blog.brandlabs.us/wp-content/uploads/2010/01/Watanabe-Pillow-Volusion.jpg" alt="Watanabe-Pillow-Volusion" width="450" height="364" />Are you tired of Volusion sites with lots of <em>confusing</em> pages?  Do you want to eliminate the <em>tiresome clicking</em> that stands between browsing and buying?  Is it a <em>backbreaking chore</em> just to get from your home page to the checkout?  Well your worries are over!  Introducing the ONE-PAGE VOLUSION SITE!  As seen on <a href="https://www.wtpillow.com/" target="_blank">WTPillow.com</a>!</p>
<p>Not only does this site use embedded flash and video to fully describe the product in a single page, but it also gathers the customer info from the home page and populates the checkout page WITH NO EFFORT AT ALL!</p>
<p>BUT WAIT!  THERE&#8217;S MORE!  As soon as the customer fills out their credit card info, a window pops up AUTOMATICALLY, showing the customer a SPECIAL, LIMITED TIME OFFER!</p>
<p>How much would YOU expect to pay for such a HIGH QUALITY website?  $50,000?  $100,000?  Well, if you <a href="http://www.brandlabs.us/Contact-Us-s/120.htm" target="_blank">ACT NOW</a>, we can give you the ONE-PAGE VOLUSION SITE, the INFO POPULATION TOOL <strong><em>AND</em></strong> the AUTOMATIC OFFER POP UP for a special ONE-TIME-ONLY price!!  <a href="http://www.brandlabs.us/Contact-Us-s/120.htm" target="_blank">CALL NOW</a>!  Operators are standing by.  (This offer not available in stores.  Void in Uzbekistan.  Must be 18 or older.)</p>
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		<title>Brand Labs Launches Brand New Brand Labs Site for Brand Labs</title>
		<link>http://blog.brandlabs.us/michigan/rochester/brand-labs-launches-new-brand-labs-site-for-brand-labs</link>
		<comments>http://blog.brandlabs.us/michigan/rochester/brand-labs-launches-new-brand-labs-site-for-brand-labs#comments</comments>
		<pubDate>Mon, 11 Jan 2010 21:12:51 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Brand Labs]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Rochester]]></category>
		<category><![CDATA[Site Launch]]></category>
		<category><![CDATA[Testimonials]]></category>
		<category><![CDATA[Volusion Apps and Plugins]]></category>
		<category><![CDATA[Volusion Site Design]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Plugins]]></category>
		<category><![CDATA[Volusion]]></category>

		<guid isPermaLink="false">http://blog.brandlabs.us/?p=848</guid>
		<description><![CDATA[Asking us to choose a favorite client would be like asking a parent to choose their favorite child.  The suggestion alone is completely distasteful to us&#8230;
With that being said, Brand Labs is the most bestest client we&#8217;ve ever, ever had.  They&#8217;re so totally awesome to work with and the entire process was an absolute pleasure.  [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-850" title="Brand-Labs-New-Homepage-2010" src="http://blog.brandlabs.us/wp-content/uploads/2010/01/Brand-Labs-New-Homepage-2010.jpg" alt="Brand-Labs-New-Homepage-2010" width="450" height="364" />Asking us to choose a favorite <em>client</em> would be like asking a parent to choose their favorite <em>child</em>.  The suggestion alone is completely distasteful to us&#8230;</p>
<p>With that being said, <a title="Our Bestest Client" href="http://www.brandlabs.us/" target="_blank">Brand Labs</a> is the most bestest client we&#8217;ve <em>ever</em>, <strong><em>ever</em></strong> had.  They&#8217;re so totally awesome to work with and the entire process was an absolute pleasure.  We couldn&#8217;t believe what an absolute delight they were and here&#8217;s what <em>they</em> had to say about <em>us</em>:</p>
<p>&#8220;Brand Labs is the <strong>best</strong>.  <em>Period</em>.  If you&#8217;re thinking of using anyone else, you&#8217;re a total dunderhead.&#8221;</p>
<p>Now, we don&#8217;t condone the use of antiquated Dutch insults, but <em>they</em> said it, not us.  Anyhoo, be sure to check out the new <a href="http://www.brandlabs.us/" target="_blank">homepage</a> and the fancy, dynamic blog feed included therein.  It&#8217;s the bestest.</p>
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		<slash:comments>2</slash:comments>
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		<title>Our Volusion Forum Forum</title>
		<link>http://blog.brandlabs.us/brand-labs/our-volusion-forum-forum</link>
		<comments>http://blog.brandlabs.us/brand-labs/our-volusion-forum-forum#comments</comments>
		<pubDate>Mon, 11 Jan 2010 16:11:54 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Brand Labs]]></category>
		<category><![CDATA[Community]]></category>
		<category><![CDATA[Volusion Apps and Plugins]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Mac]]></category>
		<category><![CDATA[mCommerce]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Smart Phones]]></category>
		<category><![CDATA[Tips and Tricks]]></category>
		<category><![CDATA[Volusion]]></category>

		<guid isPermaLink="false">http://blog.brandlabs.us/?p=840</guid>
		<description><![CDATA[Every once in a while, something pops up on the Volusion forum that we would LOVE to comment on.  It&#8217;s tough for us to see one of our Volusion-using brethren (and sistren?) struggling with a problem or a need that we know we could solve, yet be unable to tell them due to Volusion&#8217;s (completely [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-841" title="Volusion_Brand_Labs" src="http://blog.brandlabs.us/wp-content/uploads/2010/01/Volusion_Brand_Labs.jpg" alt="Volusion_Brand_Labs" width="300" height="126" />Every once in a while, something pops up on the Volusion forum that we would LOVE to comment on.  It&#8217;s tough for us to see one of our Volusion-using brethren (and <em><strong>sis</strong>tren?</em>) struggling with a problem or a need that we <strong><em>know</em></strong> we could solve, yet be unable to tell them due to Volusion&#8217;s (completely fair) restriction on <em>anything</em> remotely like a sales pitch within their forum.  While we understand the restriction, we are overcome with a desire to help, so we&#8217;ve decided that, from time to time, we&#8217;ll address a concern, problem or need that&#8217;s been posted in the Volusion forum here in this blog.  <a title="Volusion forum on mobile commerce" href="http://forums.volusion.com/t5/General-online-business-topics/37-of-smartphone-owners-purchased-merchandise-via-their-phones/td-p/39695" target="_blank">Here&#8217;s a link to the post that inspired us to do so</a> (you&#8217;ll need an account to access the thread.)</p>
<p>In this case the post didn&#8217;t explicitly express a need, but instead, included a link to this <a title="Internet Retailer Article on mCommerce" href="http://www.internetretailer.com/dailyNews.asp?id=33046" target="_blank">Internet Retailer article</a> (which, itself, is quoting Compete&#8217;s Smartphone Intelligence survey for Q3 2009) that shows two things quite clearly.  First, smartphone users are using their devices more and more, not just for &#8220;window shopping&#8221; but for <em>actual mobile purchases</em> (37% according to the survey).  <em>Second</em>, they are less likely to make a mobile purchase on a site that hasn&#8217;t been optimized for the mobile experience.</p>
<p>We&#8217;ve been aware of this for some time and, as a matter of fact, last year we released <a title="iVoloo - The First iPhone-Friendly Volusion Store " href="http://www.brandlabs.us/iVoloo-i-Phone-Friendly-Volusion-Stores-s/182.htm" target="_blank">iVoloo</a>, which has the ability to take a select group of products from your store and offer them in an iPhone-friendly format for the shopper on the go.  It&#8217;s a great tool and simply implementing it tells your customers that you understand their needs, <strong><em>but</em></strong>, the iVoloo wasn&#8217;t everything we&#8217;d hoped for.  It was limited in the number of products it could display <em>and</em> it required our assistance to merchandise the mobile-specific format.</p>
<p>&#8230; <strong><em>but</em></strong>, we&#8217;ve been working on it and guess what?  We are now poised to release iVoloo 2.0 and here&#8217;s the good news: not only can you put your whole damn store inside, <em>but</em> you&#8217;ll also be able to merchandise it easily (without any help from us) using the Volusion admin that you&#8217;re already familiar with!  It&#8217;s as close to a plug-and-play solution as you could hope for.</p>
<p>The release of iVoloo 2.0 is mere weeks away and if you&#8217;re interested, you can <a title="Contact Brand Labs" href="http://www.brandlabs.us/Contact-Us-s/120.htm" target="_blank">contact us</a> now and you&#8217;ll be one of the first to have this sweet new tool on your Volusion store as soon as it&#8217;s ready.  Of course, you can also contact us for any other needs you may have, or you can post your question or need in the comments section of this post.  Don&#8217;t worry, though&#8230; we keep our eyes on the Volusion forum and if something comes up <em>there</em> that we feel we can address, we&#8217;ll do so <em>here</em>.</p>
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